gaming micro‑niche
7 Hidden gaming micro-niche Victories Beat 30 Streamers
A 3.2-times higher engagement rate lets micro-influencers outpace tier-1 streamers, delivering twice the revenue per follower and the equivalent reach of 30 top creators. In 2026, brands that prioritize these focused creators see faster community growth and stronger sales, according to the 2025 OptiCall survey of 12,000 streamers.