gaming micro‑niche
Gaming Micro‑Niche vs 3‑Million‑Subscriber Macros Who Wins 2026
Micro-influencers deliver a higher ROI than macro-influencers for indie game launches, generating 2.3× more return per viewer according to the 2026 Influencer Performance Survey. In practice, they convert viewers faster and cost far less, making them the go-to channel for tight-budget studios. When I consulted with several indie developers